CAMPAIGN
“YOUR SUPERFOOD IS LOCAL”
CLIENT

The UN, an intergovernmental organisation, is cooperating with the Danish Design School in common interests, amongst others for a more sustainable future.

DESIGN BRIEF

The campaign refers to UN´s “Sustainable Developemnt Goals”, more precisly to goal number 12 “ Responsible Consumption and Production”.

SOLUTION

My proposal, a campaign about local food, is supposed to make people aware of the issues with exotic “superfood” from all over the world. The aim is to draw attention to our local and valuable food and make it more attractive for the people again.

Examples how the campaign can be expanded